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Internet Radio - Its Time Arrived Several Years Ago!

ViewPoint

Some hightlights of the study: “TuneIn is a Palo Alto company that aggregates online radio stations and streams to more than 40 million active listeners.”. SLMA Radio - Since 2010. The shows fall into 33 categories covering a wide spectrum of marketing and sales topics. Phil Fernandez of Marketo. Bill Godfrey of Aprimo.

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B2B Lead Generation: Are You Killing the Golden Goose?

ViewPoint

This is the first in a series of four blogs about B2B Lead Generation marketing and sales metrics, and proverbs. Something else not well understood in many marketing and sales departments is the importance of certain metrics. In 2010 just over 40% of our dispositions or completed companies were from inbound responses.