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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

21% plan to implement such a system in the coming year, but another 17% “don’t know what a social CRM system is and why businesses need it.” More than 80% of small to midsized businesses (SMBs) plan to increase their use of social media in 2013. Marketing Charts ). Marketing Charts ). eMarketer ).

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Tom Pisello: The ROI Guy: CIO Priorities for 2011 Indicate.

The ROI Guy

Thursday, December 23, 2010 CIO Priorities for 2011 Indicate Continued Frugalnomics Focus According to a survey from the National Association of State Chief Information Officers (NASCIO), there has not been much to cheer about this holiday season as a public sector CIO. ► October (8) Tech Marketers May Need to Rethink Budgets for 201.

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Allocadia’s MPM platform will inspire you to ditch your marketing spreadsheets

ClickZ

30-second summary: Founded in 2010 by twin sisters Kristine and Katherine Steuart, Allocadia has over 100 employees around the world. MPMs enable companies to plan, gain insights, and optimize multiple marketing campaigns and programs from one central location. times greater return on marketing investment (ROMI) this past year.

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6 marketing attribution and predictive analytics platforms your organization should consider

Martech

Founded in 2010 by former Salesforce executives, CRM implementation veterans and marketing automation specialists, San Mateo, California-based Full Circle Insights employs around 25 people. The company serves its customers by providing marketing and media performance measurement, attribution and optimization.

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SEO beyond Search Engine Optimization: Convergence with Content Strategy & Towards a Holistic Strengthening of Digital Capability

Valasys

Early 2010 saw Google enforcing stringent algorithms to get rid of spam-based optimization – in particular, the link-buying Black Hat SEO strategies that had become dreary & deteriorative. With the start of mid-2010, SEO & content strategists started working in conjunction , to complement each other.

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Marketo’s 1,000th Blog Post: Our Modern Marketing Definition Revisited

Adobe Experience Cloud Blog

We live in a word of information abundance and attention scarcity – and the pace of information creation is accelerating. While the core principles remain true, here are some of the most important factors that have redefined modern marketing over the last seven years. The rise of content marketing.

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Online Marketing: The Definitive Guide to Marketing Your Business Online

seo.co

If you’d asked any online marketing professional this question 5 years ago, their answer would be markedly different from that of today. Website Design and SEO. Just as building a beautiful storefront isn’t the only factor that will result in sales, online marketing isn’t as simple as building a beautiful website.