Ambal's Amusings

MARCH 18, 2010

Does viral work for B2B marketing? We asked B2B Marketing experts: What are the components of a "good" viral B2B Marketing Campaign? Every B2B marketer wants their content to be so widely acclaimed that it goes “viral.” 3 speaking/workshop inquiries. Does viral work for B2B marketing?

Viral Marketing 100

Viral Marketing B2B Marketing Campaigns B2B Thought Leadership 100

Ambal's Amusings

APRIL 29, 2010

Enter into your information product funnel. Workshop programs, audio recordings. Information products: (For a fee). Workshops, courses. Craig Rosenberg is Vice President, Products and Services at lead generation company Focus. Remember what I said in the beginning of this, buyers can find product info without you.

Top of Funnel 100

Top of Funnel Marketing Automation Services Webinar Metrics Content Marketing 100

Online Marketing Institute

JUNE 3, 2009

B2B Marketing News SMEs flock to BT Tradespace 10 June 2009, 11:30 GMT BT Tradespace has announced 400 per cent year-on-year growth. Edward Appleton 15 June 2009 Alternative marketing goes mainstream Scot McKee 11 June 2009 Dont hurt me Arch.Im only little!

Business to Business 40

Business to Business Paid Search Agency B2B Marketing Advertising Agencies 40

Ambal's Amusings

FEBRUARY 4, 2010

In a recent study that was conducted by Information Week, one of the top white paper attributes that business executives are seeking is “minimal marketing” With this target audience, short (2-4 page) white papers have only enough room to feature product/solution attributes and benefits. Viral distribution of your content?

Paper 100

Paper Enterprise Management Marketing Management Case Studies 100

Hubspot

MAY 29, 2015

video series follows Dickson as he tests the power of his product by blending everything from glows sticks to Justin Bieber CDs. Quite simply, Blendtec found a way to position their product as something truly fascinating. Virality isn’t born, it’s made. Triggers: Triggers remind people to talk about your product or service.

PR 28

PR Trigger Marketing Viral Marketing Storytelling 28

The Effective Marketer

JULY 5, 2009

Now that I have attended a copywriting workshop I hope some of the lessons will stick long enough to help me improve. Not all workshops are good, most of the ones I’ve been to are actually pretty bad but once in a while there’s one that stands out and this time was the copywriting workshop I attended a couple weeks ago.

Copywriting 100

Copywriting Work Management Marketing Management Marketing Budget Creation 100

Convince & Convert

SEPTEMBER 21, 2010

Virality & Search Topsy One part virality tool, one part tracking mechanism, one part social listening post, Topsy is becoming one of new favorites. This robust source for inexpensive stock photography is my secret lair of images for my presentations and workshops. Skitch I’m no Photoshop wizard. All rights reserved.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167