What are the Best Career Paths for Marketers with the CMO Position Under Threat?
Martech Advisor
AUGUST 20, 2019
70% of Fortune 500 companies have a CMO, down from 74% in 2009, according to executive search firm, Spencer Stuart. Hence marketers must create experiences that are engaging and can win customers’ loyalty and trust. Several big names such as Johnson & Johnson, Uber, Lyft, Beam Suntory, Taco Bell, Hyatt Hotels, etc.
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