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B2B Lead Generation Blog: SWOT Team: Adding webinars to the marketing pool

markempa

« Seven lead generation tips | Main | Lead generation for the complex sale (book update) » SWOT Team: Adding webinars to the marketing pool I just heard that my comments on webinars were picked up by the SWOT Team , Hank Stroll and Meryl K. Evans, contributing writers for MarketingProfs.com. Just scroll down the page a bit.

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What are the Best Career Paths for Marketers with the CMO Position Under Threat?

Martech Advisor

70% of Fortune 500 companies have a CMO, down from 74% in 2009, according to executive search firm, Spencer Stuart. Conduct a Strengths Weaknesses Opportunities Threats (SWOT) analysis to learn more about your competition and customer expectations. Tell us on Twitter or LinkedIn or Facebook ; we’re always listening!

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B2B Lead Generation Blog: Collaboration Huddles and 35 Other Ways to Improve Sales and Marketing Teamwork

markempa

Analyze competitive information, and develop a SWOT (strengths, weaknesses, opportunities, threats) Improve relevance of sales tools and marketing materials with sales input. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Do your lead generation messaging align with your target audiences needs?

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). 9 Ways to Use LinkedIn for Smart Professionals , June 10, 2010. Why Use Twitter, Facebook & LinkedIn for Content Marketing? What was Linkedin Thinking? Blog as hub, site as spoke , June 23, 2009. June 8, 2010.

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B2B Lead Generation Blog: Lead generation for the complex sale (book update)

markempa

« SWOT Team: Adding webinars to the marketing pool | Main | The Revenue Roundtable launched! Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0