Video Storytelling: How to Drive Connection Through Narrative
Vidyard
OCTOBER 27, 2019
Some emotions are more effective than others for driving certain types of actions, according to HubSpot : Happiness leads to sharing. Google released their “Parisian Love” video all the way back in 2009, but it remains just as creative today. Sadness leads to giving. Fear leads to loyalty. Anger leads to virality. Learn From the Pros.
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