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tools of the trade: webinars and online presentations

The Effective Marketer

Online lead generation events are more effective when there’s a formal procedure that is followed every time, preventing occasional glitches from happening. This entry was posted on Wednesday, April 29th, 2009 at 9:42 pm and is filed under Communication , productivity. United States License. United States License.

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com. A: Rethink.

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Actifio: The Customer, The Team, and the March Against Phillip

SWZD

Headquartered in Waltham, MA and founded in 2009, Actifio provides an Enterprise Data-as-a-Service platform. A third example Peter shared was Live Nation , the largest entertainment and concert ticket provider in the world, who is using Actifio to virtualize their data in the cloud so you just buy and present your tickets online.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

One side of the supply helps firms generate demand — acquire leads in a sales-led “push” model, one that feels more focused on outbound communication. I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. I have checked out Hubspot and LeadLander.

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Transformation Secrets of a Online Marketing Agency #MTW

Hubspot

Ten years later, in 2009, he began to notice a shift in the way companies were spending their marketing dollars. He saw an opportunity to adapt to the future of online marketing and transform his business. Companies were beginning to see that content marketing, social media outreach and online lead generation could yield a high ROI.

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Top 24 B2B Marketing Posts in February

B2B Marketing Zone Posts

Almost) 100 (of the) Best Social Media Marketing Blog Posts and Articles of 2009 - Webbiquity , February 1, 2010 Social media marketing activity exploded in 2009, and so did coverage of these practices. Inbound Marketing: Does a 60% Lower Cost Per Lead Interest to You? Best of B2B Marketing. February 2010.

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Top 10 Advantages of Online Marketing for Professional Services

Hinge Marketing

As we explored in our recent book, Online Marketing for Professional Services , changes in the demographics of the professional services marketplace are leading to the adoption of new strategies for building reputations, networking, and generating leads. 5) Online marketing is less expensive to use.