Customer Experience Matrix

MARCH 8, 2011

Summary: HubSpot announced a $32 million investment yesterday by Sequoia Partners, Google and Salesforce.com. Salesforce.com and Google announced their long-anticipated entry into the marketing automation industry, in the baby-step form of investments in HubSpot. intended to extend Google’s own business).

Salesforce.com 120

Salesforce.com Enterprise Management Hubspot Marketing Automation Services 120

Customer Experience Matrix

OCTOBER 22, 2009

It merged in 2007 with online forms vendor AxiomFire and assumed its current name in January 2009. Let’s start with SalesFusion’s strongest point, which is the scope of marketing channels supported. online chat and - telemarketing support through the CRM component. SalesFusion is now expanding its direct sales efforts.

Enterprise Management 120

Enterprise Management Work Management Marketing Management Marketing Automation Services 120

Customer Experience Matrix

JULY 30, 2009

The one major missing inbound marketing feature is paid search management, such as Google AdWords integration. It extended this in 2009 email alerts triggered when user-selected leads visit the Web site. These components seem well designed, tightly integrated and, at least for the graders, innovative.

Small Business Marketing 120

Small Business Marketing Bundling Work Management Paid Search Agency 120

Customer Experience Matrix

DECEMBER 29, 2009

It lets it generate some page-oriented Web analytics reports similar to Google Analytics. LoopFuse was founded in 2007 although it was largely in stealth mode through early 2009. LoopFuse will also provide tags that can be placed on other pages on a client’s Web site to track and report on Web page visits.

Loopfuse 120

Loopfuse Demand Generation Agencies Demand Generation Demand 120