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The best pharma event management companies in 2023

SpotMe Blog

Using creativity and technology to engage audiences in a personal, participatory, and immersive way, MCI is creating “human-centric and multichannel touchpoint solutions to engage and bring people together.” To see SpotMe in action, request a demo now. Get your complimentary copy of the Forrester wave report now.

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Building Your Brand’s Omnichannel Customer Experience

Sharpspring

By looking at your customer journey holistically, you can craft a seamless experience where every touchpoint and conversation flows into the next without creating additional work for your marketing and sales teams. What is an omnichannel customer experience? But does it work for B2B?

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Sales Pipeline Radio, Episode 234: Q & A with Jon Miller @jonmiller

Heinz Marketing

The ABM platform, or the ABX platform category feels a lot like marketing automation did circa 2008, 2009, where it’s finally getting to the point where there’s an understanding of what are the capabilities that are needed, and there’s a relatively small, finite set of key players that you need to look at.

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30 Women Shaping B2B Tech Marketing

SnapApp

Also: At my previous company, we implemented a website and content strategy that literally doubled our demo conversion rate. . . . Buying journeys are complex, touchpoints are plentiful, and it's important to scale what works. Her current title is VP of Product Marketing at Bizible , and she’s been in marketing since 2009.

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30 Women Shaping B2B Tech Marketing

SnapApp

Also: At my previous company, we implemented a website and content strategy that literally doubled our demo conversion rate. Buying journeys are complex, touchpoints are plentiful, and it’s important to scale what works. Her current title is VP of Product Marketing at Bizible , and she’s been in marketing since 2009.

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What is Customer Experience (CX)? Definition, Design, Management, Trends and Examples!

Martech Advisor

So what are customer experience touchpoints? Customer experience touchpoints are all occasions where a customer engages with a brand, organization, product or service - from buying journey to post sales services. Remember Apple’s ‘Get a Mac’ campaign from 2005-2009? Augmented reality for immersive demos and CX.

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Social Spotlight: Square and The Power of Focus

Sprout Social

Square, founded in 2009 by Jim McKelvey and Twitter co-founder Jack Dorsey, was born of necessity: McKelvey is a glass artist who was losing four-figure sales because he couldn’t accept credit cards. With more than 42K subscribers, the message is resonating: Square cares about your success and the success of your business.