Remove 2009 Remove Demand Generation Agencies Remove DemandBase Remove Eloqua
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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. I’m sure I forgot a few. Feel free to chime in if I did. Want to get to know us better?

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The 2010 marketing technology proto-landscape did consolidate by 61%

chiefmartech

— having acquired Eloqua, Responsys, Market2Lead, ATG, RightNow, Maxymiser, BlueKai, NetSuite, and Endeca ( plus many more not included on my 2010 proto-landscape). But many others were absorbed more diffusely among different technology companies and service providers. Even with a constant conversion rate, you generate more net leads.