Remove customer industry

ANNUITAS

article thumbnail

An Interview of Steve Gershik of 28Marketing

ANNUITAS

We sat down with Steve and had some great discussion around B2B marketing and what lies ahead for the marketing automation industry. In 2009 & 2010 there was a lot of noise about how marketing automation adoption rates among B2B companies were going to sharply increase, yet the adoption rates remain less than 20%.