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The Ultimate Guide of Digital Marketing Statistics Every Marketer Should Know

Porch Group Media

It has a median ROI of 122 percent, more than four times higher than any other digital marketing format. Email is nearly 40 times more effective than social channels in helping brands acquire new customers. Benchmark Email) Marketers should experiment with adding more types of triggered emails to their marketing mix.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. But marketers have always reached out to communities in many forms, and each new medium has taken its turn as Holy Grail for customer influence. That means developing a messaging matrix.

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

For Indium Corporation , a supplier of soldering materials and electronics assembly equipment, blogging is now a central piece of the marketing mix. In a recent email interview, Rick Short , Indiums director of marketing, explained why blogging is so important to his company. Bottom line -- I wanted a win: win scenario.

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