Onalytica B2B

JANUARY 8, 2019

It was pre-web and the marketing world was wholly focused on direct mail, advertising, tradeshows, and PR. As my career progressed, I transitioned from sales to marketing and my first big career move happened when I ran a global field marketing program in the US and Europe.

Marketing Budget 108

Marketing Budget Budget Programs Demand Generation Agencies Work Management 108

Convince & Convert

SEPTEMBER 14, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Ive founded 5 companies, and spent 15 years running digital marketing agencies. Im Jay Baer. How can I help you?

Social Media 123

Social Media Work Management Marketing Management Media 123

Directive Agency

MARCH 27, 2017

With this book in hand, however, even the most novice marketer can learn how to bring drastic transformation to their marketing strategy. The New Rules of Marketing & PR by David Meerman Scott. UnMarketing: Stop Marketing. The Fundamentals of Business to Business Sales and Marketing by John M.

B2B Marketing 49

B2B Marketing B2B Paid Search Agency Social Media 49

Convince & Convert

APRIL 28, 2010

In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. Sore spot with us PR types.) Sore spot with us PR types.) population.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Online Marketing Institute

JULY 31, 2012

2009 Eddie and Ozzie Awards Winners. Marketing/Communications/PR. Consultants. Consultants, Fulfillment. Database Marketing. Event Agencies and Consultants. . --> Suppliers. Webinars Events. Industry Events. MediaNext 2012. E-Media Summit -->. 2010 Eddie and Ozzie Awards Call for Entries OPEN!

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Online Marketing Institute

JULY 31, 2009

Many product and headquarters-based marketers come up through the marcom, PR, or product management ranks. The PR, MARCOM, product mgmt background is great for program development and execution, but does not necessarily prepare them on HOW to align with sales and customers. Any consultants out there? Thanks again.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40