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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) I’m sure I forgot a few.

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The 2010 marketing technology proto-landscape did consolidate by 61%

chiefmartech

I recently came across that old proto-landscape slide and found myself wondering how many of those companies had been acquired or went out of business — or, more euphemistically, were “consolidated?” A few just went out of business (circles with lines). of all US businesses started were, um, consolidated within 9 years.