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B2B Lead Generation Using a Business Blog

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

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Using Content to Move Prospects Forward in the Sales Cycle

Industrial Marketing Today

Score this lead according to your preset BANT (Budget, Authority, Need, and Timing) criteria to determine if they are “sales-ready.” This guide will walk you through each step involved in creating a roadmap for a successful business Website. Achinta offers his industrial clients marketing for engineers by an engineer.

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Successful Industrial Websites Require Part DiY and Part.

Industrial Marketing Today

The client’s engineering team created Flash demos of their software, which we incorporated into the new site. This guide will walk you through each step involved in creating a roadmap for a successful business Website. Get the free “Step-by-Step Guide to Website (re)Design” now.

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5 Rules of Website Redesign for Engaging Engineers and Industrial.

Industrial Marketing Today

Build a library of various content assets such as published articles, white papers, online demos, webinars, videos, technical specifications, datasheets, case studies and customer testimonials. Instead of thinking of Facebook, LinkedIn and Twitter as lead generators, use them to increase awareness and drive traffic to your website.

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Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

by Edelman Digital Noting that “a blog is a focal point and acts as a base of operations for communications,” Jonny Bentwood details the benefits of business blogging as well as the growth stats: 39% of U.S. companies are currently using blogs for marketing purposes, up from 29% in 2009 and just 16% in 2007.