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The Ultimate Guide of Digital Marketing Statistics Every Marketer Should Know

Porch Group Media

Fifty-four percent of consumers want to see more video content from marketers, and audiences say they are more likely to retain marketing messages delivered via video. SmallBizTrends) Marketers should consider adding more video to their email campaigns. Facebook is the second favorite platform for consuming videos after YouTube.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

Noting that social media was the hottest topic on MarketingProfs last year, featured prominently in 7 of 10 articles, Ann Handley share some key stats, for example: if you’re going to market on Facebook, be prepared to offer special deals. Email open rates continue to decline from 14% in the second half of 2007 to just 11.2%