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B2B Lead Generation Blog: Podcast: What Sales Really Needs From Marketing

markempa

This podcast was conducted for the marketing alliance partners for Sage Software , makers of ACT!, Peachtree and SageCRM software. John originally hoped that Jill and I would debate or lock horns (Jill from the sales viewpoint and me from the marketing viewpoint). Ill be posting my Amazon review soon. It’s great.

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

Generate Leads There are two types of marketing departments — those that are cost centers and those that bring in leads and sales. That’s what Kinaxis , an Ottawa-based supply-chain software company, did. The Supply Chain Expert Community launched in August 2009 and is home to 3,620 members and counting.

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

Generate Leads There are two types of marketing departments — those that are cost centers and those that bring in leads and sales. That’s what Kinaxis , an Ottawa-based supply-chain software company, did. The Supply Chain Expert Community launched in August 2009 and is home to 3,620 members and counting.

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What the Future Holds for B2B Social Media Marketing

Online Marketing Institute

To learn more, download our white paper or listen to our webcast as IT marketers discuss the challenges of reaching customers in the current media environment and best practice frameworks for developing successful multi-channel programs. I agree there will be less marketing in the future - and really, we’re seeing that NOW. Interesting.