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ClickInsights: What ROI metric should B2B marketers use in this digital marketing era?

Ambal's Amusings

Forrester Blog for Interactive Marketing Professionals. I’m a small business, and my clients are small businesses that might not have sophisticated CRM systems to measure and monitor results. in January 2008. Recommended Resources from B2B Marketing Experts. Ardath Albee's blog Marketing Interactions.

ROI 100
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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

How do social media marketing strategies in small businesses differ from those in larger enterprises? 75% of small businesses in the U.S. 5% of Americans had heard of Twitter in 2008; that figure rose to 87% last year. Social Media Use in Small Companies. Twitter has the fifth oldest. billion by 2014.