Remove 2008 Remove Education Remove Multi-Channel Remove Public Relations
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Twitter Blurs the Line: Sorting Out Branding, Adv/PR and Marketing Opportunities

B2B Marketing Savvy

The good news, unlike most previous evolutions of outbound channel alternatives, Twitter doesn’t come with budget requirements. Twitter can be a platfor for both “old media” (ie one-way) push messaging/marketing or the newer “social media” (two-way) channel which encourages active listening and dialogue.

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Strategic Guy: Three Phases of Social Media Maturation

Online Marketing Institute

skip to main | skip to sidebar Strategic Guy Timely views and best practices in the world of technology public relations Sunday, April 12, 2009 Three Phases of Social Media Maturation At Strategic Communications Group (Strategic) weve been through the cycle. This internal buzz stimulates action. Twitter feeds spring up.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

However, for marketers, a social media address is insufficient to manage that channel. We need to relate that contact to the networks where they participate, which requires we build programs tailored to each of those channels. through a new channel. Our job is to educate a marketplace to be objective driven.’What

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Help clients tie search success to social media through wise keyword analysis, multi-media optimization and ongoing link acquisition. Unless it is channelled through cause and effect with an ultimate aim of increasing sales (which is very different from a push sell approach), then it’s a lot of time, effort and money wasted.

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3 Reasons Email is the Coolest Vampire Today

Convince & Convert

I mean it in a 2010, gothic cool sort-of-way in which vampires are smart, sexy, bankable characters who can’t be killed and are making boatloads of cash for the people who channel them into books, TV shows & movies. The multi-email address approach is actually very old school. A driving force behind the company’s SUBSCRIBERS RULE!

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The Truth About the iPad | Blogging and Content Creation | Social.

Convince & Convert

Before that fabulous, glorious day, one of my jobs at home was to jump up and twist the channel knob at the whim of my parents, like some sort of orthopedic carpal-tunnel experiment gone astray. But, iPad HD screen, color, and zoom make it better for magazines – and I can absolutely see education ( and mobile medicine) potential.

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Is Social Conversation a Myth?

Convince & Convert

I’m going to get a little education geeky and jargon filled. You simply can’t get that from any other channel. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Is a conversation a monologue, dialogue or could it even be a polylogue? I’ve tried to simplify it. Loved this post.