Convince & Convert

JULY 28, 2010

link] Heather Rast Tapping into the often shallowly considered needs of consumers is a huge opportunity for differentiation, as you so aptly point out with Taxi Mike. link] Heather Rast Tapping into the often shallowly considered needs of consumers is a huge opportunity for differentiation, as you so aptly point out with Taxi Mike.

Social Media 148

Social Media Media Webinar Metrics Marketing & Strategy 148

Ambal's Amusings

SEPTEMBER 17, 2009

Eccolo Media 2008 B2B Technology Collateral Survey. Blog Marketing Interactions Twitter Ardath421. Eccolo Media 2008 B2B Technology Collateral Survey. Blog Phoenix Rising Twitter RebelBrown. She identifies and transforms differentiation - customers crown jewels - into compelling, customer-centric value that sells.

Work Management 100

Work Management Marketing Management B2B Marketing B2B 100

Convince & Convert

MARCH 4, 2010

We hear how twitter and the other SM tools will help to get you on top, blah, blah but that only happens so few times. If you don't have remarkable content, you have not differentiated yourself and therefore is no reason for people to pay attention. Blogging is a commitment to yourself and anyone reading. How can I help you?

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Convince & Convert

APRIL 28, 2010

million followers on Twitter? Look to Facebook Somewhat surprising (at least to me) was the finding in the Forrester study that 62% of influential impressions from Mass Influencers took place on Facebook, with Twitter just 10%. Same with the message board trolls, who are all too easy to overlook in favor of bloggers and Twitterers.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Think Different Here’s 6 ways to differentiate agency social media services: 1. I do set people straight about it on Twitter. I wasn’t talking to you.)

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

Convince & Convert

MARCH 23, 2010

Humanize Your Blog Remember, it’s a blog not a white paper, and a key differentiator is personality. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. State Indicator – Turns orange when you’re in that section 2.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

SEPTEMBER 8, 2010

MySpace last week declared what amounts to a post-modern armistice, announcing that they will integrate status updates with Facebook (and Twitter). MySpace last week declared what amounts to a post-modern armistice, announcing that they will integrate status updates with Facebook (and Twitter). Haven’t you? The founders leave.

Paid Content 136

Paid Content Facebook Paid Search Agency Advertising Agencies 136