Paul Conley: Has the Content Marketing Dream Become a Nightmare?
B2B Memes
DECEMBER 6, 2011
Conley is best known, however, for his subsequent work, starting in 2004, as a consultant and blogger. ” In 2008, Conley’s focus began to shift from traditional trade journalism to content marketing, which at one point he described as “the most exciting part of the B2B world today.”
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