Moz

MAY 23, 2019

Now there's a limitation to this, of course, in that if people google something and your PDF comes out and then they click on it directly from Google, of course that's not going to show up in your Analytics. That can show up in Search Console, but you're not going to get it in Analytics. Use a Google Analytics ID variable.

Marketing Analytics Tools 62

Marketing Analytics Tools Tagging Work Management Google 62

Content Standard

OCTOBER 15, 2018

That was 2008. Perhaps that’s why, per Content Marketing Institute research, only 37 percent of B2B marketers and 38 percent of B2C marketers have a documented content strategy. Now well into its second decade, content marketing has gone from a pure SEO play in the early aughts to today’s multichannel, multimedia behemoth.

Digital Asset Management 79

Digital Asset Management Enterprise Management Organization Work Management 79

Vidyard

MAY 3, 2015

accompanied by customer comments, industry reviews, and the spec documents of the model of your dreams. First, consider using Google Analytics to get the information you need about your website visitors, so they can be segmented in ways that make sense for your company. So how do you start? Paid banner? 3rd party blog post?)

Video Marketing 51

Video Marketing Marketing Websites Top of Funnel Marketing Analytics Tools 51

Convince & Convert

AUGUST 3, 2010

Also, Facebook’s enhancements to its Insights analytics product aim to give companies information about their visitors that far exceeds the data available from Google Analytics (another reason Google is freaking out). link] Tejas Deshpande RIP #microsites … #Facebook is the new Doyen of the #world ! Anyone else?

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Also, Facebook’s enhancements to its Insights analytics product aim to give companies information about their visitors that far exceeds the data available from Google Analytics (another reason Google is freaking out). link] Tejas Deshpande RIP #microsites … #Facebook is the new Doyen of the #world ! Anyone else?

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167