Customer Experience Matrix

JULY 22, 2010

Summary: consolidation isn't new among marketing software vendors. When campaign management systems consolidated in the late 1990's and early 2000's, most were bought by enterprise software companies. Decision Software has remained a small company while Aprimo is most successful in B2B marketing resource management.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Work Management Marketing Management 120

Convince & Convert

OCTOBER 2, 2013

Jay: Do you believe some sort of content marketing software is becoming required to do this well? For marketing automation , look at Marketo , Eloqua Oracle or Act-On Software. For example, we did this in the content marketing niche in 2007. Why should they be interested in you? For crowdsourcing , look at Crowdsource.

Work Management 131

Work Management Media Marketing Management Marketing Automation Services 131

Marketing Insider Group

JULY 28, 2011

Current example of Google+. An immediate technology review was warranted because of Google’s brand power. It didn’t matter if previous social media ventures (Google Buzz and Wave) resulted in failure. . Steve Woods is co-founder and CTO of Marketing Automation provider Eloqua. I was still confused and asked a expert.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management Tools 100

chiefmartech

OCTOBER 29, 2017

having acquired Eloqua, Responsys, Market2Lead, ATG, RightNow, Maxymiser, BlueKai, NetSuite, and Endeca ( plus many more not included on my 2010 proto-landscape). Firms that were or are now public: Google, HubSpot, Liveperson, Marin Software, Salesforce, Tableau, and Teradata. In other words, 62.5%

Market2Lead 61

Market2Lead Reachforce Eloqua DemandBase 61

Vidyard

SEPTEMBER 14, 2020

Igloo Software Boosted Email CTR 189% 8.4 How to Attach Videos to Your Emails How to Add Video to Email with a Video Platform Video platforms like Vidyard integrate to all the top email marketing tools like HubSpot, Marketo, Act-On, Eloqua, and more. Create a new email in your email software. 10 Video in Email Best Practices 7.1

Video Marketing 65

Video Marketing Email Marketing Paid Search Agency Work Management 65

Martech

FEBRUARY 25, 2022

Boston-based Acquia, perhaps known best for its Drupal content management system, was founded in 2007 and was acquired by Vista Equity Partners in September 2019. Act-On Software. The HubSpot Growth Platform is a full software stack for marketing, sales and customer success, with a free CRM at its core. Click here to download!

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Work Management Marketing Management 120