Golden Spiral
AUGUST 4, 2022
As far back as 2014, Pew Research found that 80% of Internet users said they were concerned about third parties like advertisers accessing the data they share online. billion acquisition of DoubleClick in 2007, third-party cookies have been the standard way of targeting prospects and measuring results online.
Customer Experience Matrix
JULY 22, 2010
This is a natural result of a maturing market, as technology-oriented pioneers are replaced by buyers less likely to research their options in depth. Again, there was already one transaction: Silverpop/Vtrenz in 2007. But what, exactly, will the consolidation look like? Other, less successful vendors simply vanished.
Buzz Marketing for Technology
JULY 24, 2008
December 2007. November 2007. October 2007. As a quick follow-up to last weeks post about the change in newspaper readers habits my favorite research web site Emarketer.com posted this chart today which shows that more than a quarter of respondents to a recent survey said they are reading print newspapers less often.
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