Digilant

OCTOBER 4, 2023

Many factors have contributed to the exorbitant growth of programmatic digital advertising: better technology, a need for better targeting, and the introduction of mobile phones, to name a few. Experts no longer question the validity of programmatic marketing or if advertisers use it.

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Rev

SEPTEMBER 2, 2019

Those ads that we would see on our computers after school, or deep in a chat with your best friend, were actually the beginning of what we call Programmatic Advertising today. Programmatic Advertising: The Early Days. Google knew what they were doing as the years progressed, and eventually bought DoubleClick in 2007 for $3.1

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Outgrow

JANUARY 22, 2020

He believes that affiliates who move forward will be the ones who understand the relationship between the affiliate, the advertiser, and the customer. He has always used Google AdWords and direct mail as his two strategies. In 2007, he decided to launch his own blog at ZacJohnson.com to build his own brand.

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Digilant

JANUARY 12, 2021

Just a little over five years ago, in 2015, data shows that advertisers spent about $24.48 billion on programmatic digital advertising in the United States. Experts predict that advertisers will spend just under $80 billion on programmatic advertising in 2021. . A brief history of programmatic digital advertising.

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Webbiquity

JANUARY 17, 2011

Americans spent nearly a quarter of their time online on social networking sites and blogs in 2010, up from 15.8 Mobile internet activity is different, however, with the dominant share of time (42%) spent on email, and just 11% on social media. At its current rate, Twitter will process almost 10 billion tweets in 2010.

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Webbiquity

NOVEMBER 28, 2011

Content Sharing Trends in 2010 [Infographic] by Pamorama Pam Dyer reports on data from AddThis showing the top methods for sharing information from more than 300 options. companies are currently using blogs for marketing purposes, up from 29% in 2009 and just 16% in 2007. .” Nearly a quarter prefer video content to text.

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