Insights from Eloqua's IPO Registration Statement
Customer Experience Matrix
AUGUST 29, 2011
This included the basics: revenue, customers, profits, and cash flow. Revenue increased roughly $10 million per year from 2006 through 2010, which is nothing to sneeze at although the higher base meant the percentage rate slumped significantly in 2009 and 2010, to about 25%. Let’s start with the servicing costs.
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