Why Inbound Marketing is Telemarketing’s Secret Ingredient
Tomorrow People
JANUARY 30, 2012
Telemarketing is a well known method of drumming up more business. Yet it is facing increasing challenges - consumers overwhelmed and desensitised to increasing volume of cold calls plus a growing shift towards the internet and social media for making choices around what we buy. These changes mean that telemarketing requires a secret ingredient to make it truly effective in creating great results for companies: Added customer connection: Use inbound marketing effectively and it can transform tho
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