Measuring the Impact of Lead Nurturing: 3 Methods You Can Use
Anything Goes Marketing
AUGUST 7, 2011
One of the things that I love most about my role is when I'm able to visit customers and participate in a customer user group. This past week I was down in Atlanta for the Eloqua All About Revenue Success Tour and I led a breakout session on the different ways that companies measure the success of lead nurturing. Why is this so important? If nurturing is improving the number of overall leads.
159 
Let's personalize your content