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How to Do ABM Without an ABM Tool- Part II

Heinz Marketing

Market/sales intelligence software provide both marketing and sales teams with actionable data to fuel an ABM strategy. If you want to your target account planning to be as focused and organized as possible, it’s necessary to use a market/sales intelligence software. Industry Classification Code (NAICS or SIC). Headcount. #

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Why ZoomInfo Acquired EverString

Zoominfo

At ZoomInfo, we see a future where our software and intelligence power a closed-loop go-to-market cycle from data, to decision, to action. When ZoomInfo and DiscoverOrg came together almost two years ago, it was like two pieces of a puzzle coming together to deliver a more complete offering. A Complete Data Solution.

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Prospecting to IT Buyers: How Nine Data Vendors Stack Up

Biznology

trillion on hardware, software and technology services. Nine vendors graciously participated in our study—specifically, Data.com, D&B, Harte-Hanks, Infogroup, Mardev-DM2, NetProspex, Stirista, Worldata, and ZoomInfo. Photo credit: Wikipedia. Globally, these professionals spend $3.6 Job titles are getting fuzzier than ever.

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Why ZoomInfo Acquired EverString

Zoominfo

At ZoomInfo, we see a future where our software and intelligence power a closed-loop go-to-market cycle from data, to decision, to action. A Complete Data Solution When ZoomInfo and DiscoverOrg came together almost two years ago, it was like two pieces of a puzzle coming together to deliver a more complete offering.

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Lead Enrichment: How to Streamline and Get the Most Out of Your Customer Data

DealSignal

This includes information such as the name of the company, their website address, number of employees, industry and industry tags, SIC codes, COGS, estimated annual revenue, postal address, etc. Scheduled syncs with CRM software – no more need for time-consuming manual transfers of data. Account data. Shorten lead forms.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. I’m sure I forgot a few. Feel free to chime in if I did.