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7-Step DIY Data Segmentation For Account-Based Marketing

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Focus your account-based marketing plan around the products with the fastest sales cycles! Do you need to close big sales? The key to any account-based approach is building a solid sales lead pipeline. This is a great place to tailor your marketing materials and campaigns toward specific business goals.

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7-Step DIY Data Segmentation for Account-Based Marketing

DiscoverOrg

Focus your account-based marketing plan around the products with the fastest sales cycles! Do you need to close big sales? Key to any account-based approach is building a sales lead pipeline. When the Optimizely sales team was in the key pitch meeting, they asked the Salesforce buying committee to go to Optimizely.com.

article thumbnail

7-Step DIY Data Segmentation for Account-Based Marketing

DiscoverOrg

Focus your account-based marketing plan around the products with the fastest sales cycles! Do you need to close big sales? Key to any account-based approach is building a sales lead pipeline. When the Optimizely sales team was in the key pitch meeting, they asked the Salesforce buying committee to go to Optimizely.com.