Remove authors nathan-barry
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5 major themes from MarTech with big implications for marketing

chiefmartech

Let that sink in, as it shouldn’t be taken for granted, and it implies a massive shift in resources from agencies and other intermediaries to internal marketing teams — many of whom will invest it in their own technology and data capabilities — that has only barely begun. More direct investment in tech & data.

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6 ebook marketing ideas guaranteed to grow sales

ConvertKit

Add and promote extra ebook formats and additional resources. Another way to use a lead magnet is to create an ebook (or a similar resource) closely related to your paid ebook’s topic and offer it for free. Create a downloadable resource related to your paid ebook for free. Pre-sell your ebook. Use automated email sequences.

Planning 100
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Ignore Foursquare at Your Peril - An Analysis of Potential.

Convince & Convert

Depends on your resources and how big these geo-apps get. Re customer service – yeah – I can see that's annoying but, in fairness, they are in the grips of a massive updraft at the moment so I'm sure they're creaking resource wise. Still, the should get on top of it. The sheer numbers make it inevitable.

Analysis 150