Remove Personalization Remove Psychographics Remove ROMI Remove Twitter
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How to Incorporate Geofencing in B2B Content Strategy

Valasys

The technology operates on a geographical radii-based targeting, wherein any mobile user, who has opted-in & provided his content to be targeted for marketing, can be tracked, & based on their interest areas personalized ad-campaigns can be used to target them. Targeting specific niche-based audiences is easier.

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8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)

Valasys

Personalization lies at the heart of driving positive word of mouth referrals. Personalization drives results & flares up the stage for positive word of mouth referrals. For what niche it has been designed specifically for – the demographics, firmographics, technographics & the psychographic aspects intact.

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How to Design, Manage & Optimize Multichannel B2B Content Strategies

Valasys

While, the online methodologies of research range from different social media channels such as Facebook, Twitter, Pinterest, Instagram & Reddit to name a few; several search engines primarily Google, Bing & Yahoo, are also used by the prospects to culminate the research phases of their buying cycles.