(Re)Focusing Your Demand Marketing Plan Amid the Coronavirus Outbreak
ANNUITAS
MARCH 19, 2020
Whether it’s trade shows, local events or more intimate sales dinners, in-person interactions are a much relied-upon component of every company’s demand marketing mix. But these are targeted outreaches to contacts we know are qualified and primed to an appropriate level (i.e., this is not cold calling). .
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