FunnelEnvy

MARCH 4, 2024

As this graphic shows, A/B testing is an effective tool to increase website and landing page performance. Source: FinancesOnline The testing process involves randomly showing users two or more page variants and then using statistical analysis to determine which version performs better. Personalized offers and discounts.

Marketing AI 67

Marketing AI Optimization Conversion A/B testing 67

Convert

SEPTEMBER 8, 2021

That’s where multivariate testing comes in. Everything from their price and features, to how they do business so you can make the right choice when deciding which multivariate tool to get. What Is Multivariate Testing? When to Use Multivariate Testing? Traffic is the major crux of multivariate testing.

Multivariate analysis 52

Multivariate analysis Marketing Automation Services Tools A/B testing 52

Convert

MARCH 13, 2024

Beyond testing, it suggests optimization approaches based on research and previous test data. AI roadmap: FigPii currently leverages the data it collects for users via heatmaps, session recordings, purchase events, and interaction to provide AI-generated optimization suggestions. Convertize.io Convertize.io G2 rating: 4.8/5

Budget Programs 52

Budget Programs A/B testing Enterprise Management Tools 52