Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)
Adobe Experience Cloud Blog
NOVEMBER 15, 2012
salesforce.com, Microsoft Dynamics CRM), so why do I need marketing automation ”? Sales Process / Methodology. These filters should include a combination of demographic and firmographic attributes (title, company size, location) as well as behavioral filters and CRM information. Many CRM systems have a module for marketing.
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