7 Ways SEO & PPC Can Work Together in 2021
Hubspot
DECEMBER 22, 2020
These channels aren't meant to be siloed, and getting them aligned is one of the most underrated ways to improve your overall digital marketing performance. SEO-focused marketers are the masters of understanding search intent , and therefore collaboration between SEO and SEM is critical. Avoid paid keyword traps. Probably not.
Let's personalize your content