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How B2B marketers can strategize LinkedIn Advertisement in 2019

Valasys

LinkedIn is an all-encompassing advertising platform. Through account-managed advertising Dynamic Ads can also be availed, in which the marketers can partner with a dedicated LinkedIn team to create hyper-targeted ads which are exclusively placed & are highly visible. The Content Manager supports several ad formats viz.,

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How B2B Marketers can Attract Gen Z to Improve Their Brand Value

Valasys

The following are some of the key characters of Gen Z that separate them from millennials: Gen Z is the first generation that has grown up with mobiles. Focus on Social Media Marketing Strategies : According to Criteo, the most popular social media channels for Gen Zers are YouTube, Snaphat & Instagram. Gen Z loves to innovate.

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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Banner ads A web banner or banner ad is online advertising delivered by an ad server. It embeds the ad in a web page with the hope of attracting traffic to the advertiser’s website. Usually, advertisers use ad networks to serve their advertisements, resulting in a higher quality ad placement.

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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Banner ads A web banner or banner ad is online advertising delivered by an ad server. It embeds the ad in a web page with the hope of attracting traffic to the advertiser’s website. Usually, advertisers use ad networks to serve their advertisements, resulting in a higher quality ad placement.

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Why Visual Storytelling is Imperative for B2B Content Marketing

Valasys

Visually appealing pieces of content weaved in the form of stories, videos in particular when employed in B2B marketing, help in convincingly fostering customers’ rendezvous & simultaneously help the marketers in optimizing the Return on Marketing Investment (ROMI).

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90 CRO Tips from 42 Shopify Experts

Convert

Rafael Romis, Founder of Weberous Web Design. According to recent data, nearly 5 billion videos are watched on YouTube every single day. So brands need to execute these foundations at a high level across their store, social media content, email, and advertising strategy. Optimize your site for mobile users.