Valasys

AUGUST 1, 2019

Let’s scrutinize the specific aspects of LinkedIn advertising that the marketers need to incorporate into their advertising strategies (particularly those that optimize audiences’ engagement reflecting on the recent algorithm update), to optimize their Return on Marketing Investment (ROMI): 1.

Paid Content 45

Paid Content Advertising Agencies Linkedin Advertisements 45

Valasys

AUGUST 30, 2019

Focus on Social Media Marketing Strategies : According to Criteo, the most popular social media channels for Gen Zers are YouTube, Snaphat & Instagram. Clearly, the B2B marketers need to split-test & optimize their social media marketing strategies to resonate with the interests of Gen Z.

Paid Content 49

Paid Content Lead Scoring Lead Ranking B2B Marketing 49

Adobe Experience Cloud Blog

JULY 20, 2009

I've effectively turned our company inside-out, and now whenever we generate a new piece of content, not only do we post it to our web site, we also post it to sites such as YouTube, Vimeo, Scribd, Slideshare, LinkedIn and Twitter. I'm going to rock the boat here and say 'don't get hung up on ROMI, especially if you're a small business'.

B2B Thought Leadership 48

B2B Thought Leadership Thought Leadership B2B Marketing Enterprise Management 48

Valasys

SEPTEMBER 4, 2019

TwentyFeet: This tool has an aggregation of metrics & a data stream from Facebook, Twitter & YouTube. Awe.sm: This tool helps in link & content tracking & also has a very pretty interface. Most Shared Posts: This plugin from WordPress allows the WordPress users to see the most shared posts on Google+, Facebook & Twitter.

Paid Content 40

Paid Content Cost Per Thousand CTR CPM 40

Convince & Convert

SEPTEMBER 21, 2010

Most of the tools in the space focus on Twitter, we focus on Facebook Pages, YouTube and Twitter. Its much more cost effective for the mid size company who doesn't have a giant budget or the customer base on Twitter. I think Facebook pages are a tool that are not given enough credit right now.

Social Media 155

Social Media Media Paid Content Work Management 155

Valasys

JULY 30, 2019

Hence, for marketers venturing into display ads, it is important to choose the right format, as thus, they will be able to make most of the medium as well as, will be able to optimize the Return on their Marketing investment (ROMI). Youtube Ads: B2B video ads can target entrepreneurial shows or how-to videos. Wrapping It Up.

Display 40

Display Paid Content Advertising Agencies Advertisements 40

Valasys

OCTOBER 3, 2019

Most of the companies spend a considerable amount of their time & resources in trying to define & measure the social media KPIs like FB , Twitter , Instagram , LinkedIn , YouTube , Pinterest, etc. and also take efforts to align the Social Media KPIs with their business objectives.

Social Media 51

Social Media Media Landing Pages Marketing Analytics Tools 51

Valasys

APRIL 3, 2020

This not only helps in improving the efficiency of marketing campaigns but also helps in optimizing the Return on Marketing Investment (ROMI). Follow Us on LinkedIn: Follow Us on Facebook: Subscriber Us on Youtube: Contact us to discover pathways to perennially healthy sales pipelines.

eCommerce 52

eCommerce B2B Enterprise Management Customer Satisfaction 52

Anteriad

APRIL 25, 2023

Earned media Once known as word-of-mouth, earned media is advertising that comes from Influencers, someone who uses your product and talks about it on a Facebook post or their YouTube channel, for example. It’s usually free, and it’s effective because it’s the most honest form of marketing available.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Valasys

JULY 8, 2019

Visually appealing pieces of content weaved in the form of stories, videos in particular when employed in B2B marketing, help in convincingly fostering customers’ rendezvous & simultaneously help the marketers in optimizing the Return on Marketing Investment (ROMI).

Storytelling 56

Storytelling Top of Funnel B2B Marketing Word of Mouth 56

Anteriad

APRIL 25, 2023

Earned media Once known as word-of-mouth, earned media is advertising that comes from Influencers, someone who uses your product and talks about it on a Facebook post or their YouTube channel, for example. It’s usually free, and it’s effective because it’s the most honest form of marketing available.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

Convert

OCTOBER 25, 2022

Rafael Romis, Founder of Weberous Web Design. According to recent data, nearly 5 billion videos are watched on YouTube every single day. Rafael Romis. For example, how about A/B testing free shipping thresholds? Or discount offers to capture emails? Start there before testing new designs. It’s easier and faster too.

Paid Content 59

Paid Content Tips Top of Funnel Paid Search Agency 59