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Tailwinds for Marketing Automation Software - Insight from CRM Analyst Lauren Carlson

The ROI Guy

With more information available, and growing skepticism in vendors, buyers have taken control of the purchasing cycle. They expect vendors to provide them the content they need throughout the sales cycle. Under adverse economic conditions, buyers are less inclined to purchase – plain and simple.

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More New Systems Challenge the Marketing Automation Status Quo

Customer Experience Matrix

MindFire Studio grew out of MindFire’s original Look Who’s Clicking software, which is used by more than 1,100 printers and other graphics arts vendors to add personalized URLs to print promotions. Pricing is based on the number of contacts and messages sent; it starts at $500 per month for corporate users with up to 10,000 contacts.