B2B Marketing Zone Posts

AUGUST 3, 2010

Search engines look at on-site factors to determine relevance, but at external links to gauge authority. Tell a Memorable and Relevant Story to Make Your Content Marketing Positively Viral - Content Marketing Today , July 29, 2010 Geico’s Drill Sergeant Therapist Gets It Just Right. Media Plan (5). Share this on Bebo.

Ning 40

Ning Paid Content Facebook Sales Management 40

Convince & Convert

SEPTEMBER 21, 2010

I completely agree that national companies need to establish a local voice in order to stay relevant. It would help in filtering results that are not relevant for the local/regional clients. The value proposition the five monitoring tools you listed fail to provide is usefulness relevance. You don't define.

Social Media 158

Social Media Media Paid Content Work Management 158

Convince & Convert

MARCH 9, 2010

There are more than two million specialty communities on the Ning platform alone, giving you ample opportunities to find your fans and customers. It’s About Engagement, Not Eyeballs I worry that by focusing so much on the Big 4, we start to look at social media through the prism of audience size, which is a vestige of the old marketing.

Social Media 135

Social Media Media Webinar Metrics Marketing & Strategy 135