PowerViews with Craig Rosenberg: Growth Hacks & Consumerized B2B Software
ViewPoint
AUGUST 30, 2012
Social Media: Table Stakes and the Challenges Linking to ROI. Click to start video at this point — Regarding social media, Craig says we should probably be looking at the downside of not doing it instead of looking for ROI right now, and he adds, “It’s table stakes.”. He wrote this manifesto a while back.
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