Remove Marketing Mix Remove SEM Remove SWOT Remove Trends
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How to conduct an effective competitive analysis in 7 steps

Tomorrow People

Tip: Create SWOT analysis tables in order to visualise your competitors’ strengths, weaknesses, opportunities and threats in an easily interpretable and shareable way. Step 5: Evaluate current marketing activities. This is when you should begin assessing their marketing mix (product, price, place and promotion).

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

CK’s B2B Blog ( SMS Mobile Marketing Mix Audience ). Great B2B Marketing Stats (in a GREAT format!) , June 13, 2010. What Works ( Vendor Government PR Trends Spending Release ). Skill Set For Content Marketing: Number Crunching and A Gut Feel , March 4, 2010. SEM & SEO & PPC & CTR.