Directive Agency

MARCH 7, 2019

As a lifelong storyteller, Melanie Deziel educates and informs marketers worldwide about strategies for creating engaging and compelling brand storytelling. Accomplished enterprise software executive Maria Pergolino is a highly recognized and respected leader in the marketing industry. Maria Pergolino. Carla Johnson.

Demand Generation Agencies 111

Demand Generation Agencies Enterprise Management Work Management Marketing Management 111

Convince & Convert

OCTOBER 22, 2013

The best big content projects go way beyond the form and achieve something that is really hard, which is storytelling. How can you manage risk in your content marketing? Imagine a campaign that delivered content across your browser, television, and Google Glass. Personally, this is something I’m trying to improve on myself.

Work Management 152

Work Management Webinar Metrics Top of Funnel Marketing & Strategy 152

B2B Marketing Zone Posts

MAY 3, 2010

A powerful story: Simple, but not simplistic - grow - Practical Marketing Solutions , April 15, 2010 If I asked you to create a compelling three-minute video with only written words, could you do it? This may be the ultimate question in B2B, especially as we struggle to integrate social media into the overall marketing mix.

Forecasting 40

Forecasting Social Media B2B Marketing Social Marketing 40

Hubspot

MARCH 19, 2013

public relations can be a critical ingredient in your marketing mix. By way of example, you can read HubSpot co-founder Dharmesh Shah’s latest thoughts on business and technology by visiting onstartups.com or read our CMO Mike Volpe’s thoughts on sales and marketing alignment via a guest blog with Salesforce.com.

Public Relations 28

Public Relations Thought Leadership PR Marketing & Strategy 28