Tony Zambito

OCTOBER 27, 2010

Image via Wikipedia. Recently, I had an engaging conversation with Lauren Carlson, a CRM Analyst with   Software Advice , as well as read her article Tailwinds for Marketing Automation Software posted on The Software Advice Blog. 

Trends 100

Trends Peer-to-peer Buyer Personas Marketing Automation Services 100

Tony Zambito

NOVEMBER 8, 2010

Image via Wikipedia.   It has been the prevailing underpinnings for a market-driven economy for well over 250 years.    Especially in the vernacular of B2B marketing whereby we see many topics related to Creating Demand, Demand Generation , Increasing Demand, and etc. 

Peer-to-peer 100

Peer-to-peer Buyer Personas Demand Generation Agencies Fulfillment 100

Tony Zambito

JUNE 1, 2011

Image via Wikipedia.   Even if an organization has not started efforts to address social marketing and social selling, there must be a conscious agreement that the first step will be taken down the path towards becoming a social organization.  This is the third installment of my reflection on Social Buyerology. 

Buyer Personas 100

Buyer Personas Peer-to-peer Wikipedia Interactive Marketing 100

Adobe Experience Cloud Blog

JUNE 16, 2016

Marketers are seeing a tremendous shift in how buyers are researching and buying, particularly on social media platforms. Social channels provide a real-time platform where buyers can share information, research products, make informed decisions, and come to their own conclusions when it comes to their purchasing decisions.

Social Media 48

Social Media Ideal Customer Profiles Media Marketing Automation Services 48