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Retargeting Explained: What It Is And How Does It Work

Marketing Insider Group

Retargeting – sometimes referred to as re-marketing – is an effective form of online promotion that helps businesses reach people who have previously visited their website. Typically, most websites convert 3% of users on their first visit. And when a customer starts to trust your brand, they are likely locked in.

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B2B Category Creators Episode 9 Transcript

Metadata

Before that, I found a company called Insightera which is about website personalization. We’re a customer data platform, started the company in 2013, launched the first product in 2014. And then before that, I worked at a software company, Webtrends here in Portland, Oregon. And before that, in the Bay Area. Mickey Alon: Sure.

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B2B Category Creators Episode 8 Transcript

Metadata

Before that, I found a company called Insightera which is about website personalization. We’re a customer data platform, started the company in 2013, launched the first product in 2014. And then before that, I worked at a software company, Webtrends here in Portland, Oregon. And before that, in the Bay Area. Mickey Alon: Sure.

article thumbnail

B2B Category Creators Episode 8 Transcript

Metadata

Before that, I found a company called Insightera which is about website personalization. We’re a customer data platform, started the company in 2013, launched the first product in 2014. And then before that, I worked at a software company, Webtrends here in Portland, Oregon. And before that, in the Bay Area. Mickey Alon: Sure.