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7 Ways to Generate More Sales Revenue with Marketing Automation

Adobe Experience Cloud Blog

DECEMBER 20, 2010

by Katie Byrnes In a recent webinar, Mac McIntosh, Founding Partner of AcquireB2B, and Jep Castelein, Founder of LeadSloth (and new Principal Consultant at Marketo!) Nurture your leads to get 3 out of 4 sales opportunities that come from prospects with longer-term needs. Create a “referral&# landing page. Reactivate old leads.

Marketing Automation Services

Marketing Automation Services Ideal Customer Profiles Marketing Automation Automation

Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

CRM systems are designed and optimized for a very different purpose, which is what creates the whitespace for marketing automation vendors (like Marketo). Note: Although he was an independent consultant when he wrote that post, Jep is now the Director of Expert Services at Marketo.). Marketing Automation. Business Goal. Call Logging.

Marketing Automation Services

Marketing Automation Services Enterprise Management Work Management Marketing Management

Webinars

How to Leverage Behavioral Science Insights for Direct Mail Success

MORE WEBINARS

7 Ways to Generate More Sales Revenue with Marketing Automation

Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)

Webinars

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