3 Reasons Email is the Coolest Vampire Today
Convince & Convert
JULY 8, 2010
While it’s not that easy with online marketing, for the past two decades, email has been the leading retention marketing tactic, and the channel you can bank on to deliver a predictable revenue stream—provided that you’ve invested in building your own, permission-based list. Seth Godin predicted that RSS would kill email. March 2009.
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