Lead Scoring, WOM and WOMM - B2B Marketing Zone

Search:

DAY

WEEK

MONTH

YEAR

Select your country:
Sign up | Log in

Lead Scoring

WOM

WOMM

30+ Word-of-Mouth Marketing Statistics You Must Know

EveryoneSocial

SEPTEMBER 28, 2021

Word-of-mouth marketing (WOM) is when people gain interest in your brand, product, or services through their peers’ influence. Let’s start with some general word-of-mouth marketing stats that’ll set the foundation for the value of this channel. Nielsen ] 92% of global consumers trust UGC and WOM more than advertising. [

Word of Mouth

Word of Mouth Statistics WOM Paid Search Agency

Are You Harnessing The Power of Brand Advocates?

Convince & Convert

JULY 2, 2014

Aside from keeping customers satisfied, WOM is generally out of your hands. Some marketers may ask if incentivizing advocates to talk about you leads to inauthentic posts. Scoring authentic brand recommendations comes from inviting the right people to be in the program in the first place. Authenticity?

Brand Identity

Brand Identity Branding WOMM WOM

30+ Word-of-Mouth Marketing Statistics You Must Know

Are You Harnessing The Power of Brand Advocates?

Stay Connected