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Persistence Pays—How 42 Lead Qualification Touchpoints Won a $1 Billion Deal

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PointClear is known for its perseverance. While some sales people stop after placing one or two calls (if they don’t get the prospect on the phone or don’t get a call back, they deem the lead no good) our sales support associates keep trying. Here’s What PointClear Persistence Looks Like. We didn’t stop. One billion dollars.

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The Power of the Human Voice in Lead Qualification & Lead Nurturing

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It’s because there’s something about a human being’s voice that is powerful and personal—a welcomed experience in today’s hyper-digital market.” At the very center of all our personal relationships is this power our voices have to connect, touch, share, relate and even heal. Personal connection.

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Embarking on a sales lead generation project: What could go wrong?

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I went on to explain that if the program was delegated to a marketer who didn’t have experience in lead management it wouldn’t work. And if this person was hesitant about escalating issues for fear of appearing weak, the effort (and investment) would not be worthwhile.

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Listen more, talk less … and drive more revenue

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Highlighted below are the six skills required for active listening, which we have adapted from the Center for Creative Leadership , a top-ranked, global provider of leadership development, for the purpose of training our associates on the skills needed to perform as expert B2B sales lead generation, lead qualification and lead nurture professionals.

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What's it take to generate leads that fuel your forecast?

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What is a lead? Is it the person who signed up for your webinar this week? While all of these scenarios have potential, none could be called a lead. Sales won’t spend the time it takes to cull through 100 so-called leads for 3 to 4 good ones. Leads aren’t leads unless: They’re qualified.

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Parallels: Social Manufacturing & Outsourcing Manufacturing Lead Generation

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In fact, there are advantages similar to those of Kenandy’s cloud strategy in that PointClear’s outsourced services can accelerate lead time-to-delivery and reduce the need for internal marketing and sales groups to invest in lead generation, lead qualification and lead nurturing infrastructure.

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Lead Generation Lies That are Wreaking Havoc with Your Sales

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I received a lot of positive feedback about the article and decided to ask our PointClear PowerViews Alumni (those who have been on the PowerViews show ) for their input on the most dangerous lead gen lies out there. A form completion is a lead. Here’s what they had to say: Ardath Albee | Marketing Interactions.