LeadSquared

AUGUST 28, 2019

Your sales process doesn’t just stop with getting leads from various sources and calling them once. That’s why having a lead nurturing strategy is something you should start incorporating right away. A sizeable amount of organizations have now found the secret ingredients to generate more leads.

Lead Nurturing 52

Lead Nurturing Lead Scoring Lead Ranking Sales Qualified Leads 52

Hubspot

JANUARY 7, 2013

Lots of marketers think they need to outsource their website design and management in order to get a professional looking site that performs well. Lead nurturing doesn’t have to be difficult. Use your lead's profile to tailor the offers you're sending them. Keep it in house. 1) Segment your lists.

Top of Funnel 28

Top of Funnel Work Management Sales Qualified Leads Marketing Management 28

LeadSloth

JANUARY 12, 2010

In alphabetical order (click on name to scroll down): Adam Blitzer , COO & Co-founder, Pardot. Kevin Joyce , CMO, Market2Lead. Marketing automation solutions can facilitate remarketing to inactive leads, or so-called lead recycling, which helps drive value from a marketer’s most valuable asset, his or her lead database.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Sales Management Automation 100

B2B Marketing Zone Posts

MAY 3, 2010

The biggest disconnect for companies is that a marketer’s definition of a lead can often be quite different than how sales defines what they need to accept a lead as qualified for follow-up. I wrote an eight part series on building an effective lead generation program a while back. But Facebook? Facebook (91).

Forecasting 40

Forecasting Social Media B2B Marketing Social Marketing 40

Hubspot

DECEMBER 18, 2012

In order to set them up for success, it’s critical that you inform your sales team of your marketing team’s goals for that month. Your sales team needs to know what kind of lead volume and quality to expect, so they can prepare accordingly. 4) Which team is responsible for handling leads at each stage. and greater revenue.

Top of Funnel 28

Top of Funnel Work Management Marketing Management Planning 28

Online Marketing Institute

JULY 31, 2009

The problem is: these platforms are heavy on campaign design, execution, and reporting and light on lead management. IF they have sales reps twiddling their thumbs, they start screaming for "more leads" and don't care how you get them. It's all about people, process and technology, in that order. Thanks Laura.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40